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Real 2 Reel

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Activism meets art, information and education through entertainment - our work aims at being informative, entertaining, inspiring and empowering. Our hope is to convey hope, promote alternatives and ideas that facilitate positive change. However, we also recognise that video activism has two roles; not only to attempt fill the void left by filters of the mainstream media, but also a resonpsibilty to document events both as a historical record and also perhaps as evidence if required.



INTRO: Founded as an off-shoot of Lifecycles (Pedal Powered Cinema And Multimedia Outreach Collective) in mid 2002, Real2Reel is a small group of video artists making short and occasionally amusing films about counter-cultural activities, social struggles and environmental concerns, all with a strong grassroots direct action bias.

AIMS: Activism meets art, information and education through entertainment - our work aims at being informative, entertaining, inspiring and empowering. Our hope is to convey hope, promote alternatives and ideas that facilitate positive change. However, we also recognise that video activism has two roles; not only to attempt fill the void left by filters of the mainstream media, but also a resonpsibilty to document events both as a historical record and also perhaps as evidence if required.

NETWORKING: Real2Reel is part of the blooming grassroots particapatory media movement and works within an informal network that is rapidly growing around the world. To find out more about the politically conscious artists and activists that are using video to support social, economic and environmental justice campaigns, check out the UK IMC video projects pages. Real2Reel regularly contributes to Indymedia UK, is part of the IMC UK Video group and also works with other video artists such as Undercurrents. We welcome being invited to film at events but prefer encouraging others to take control of their own representation and so are equally happy to provide training and workshops. Recently we organised a weekend long gathering of video activists and artists at the rampART creative centre and are planning follow up events.

CONTENT: Due to our history, much of our output has been about campaigns against genetically engineered crops. Other subjects covered have included the campaigns against the UK's nuclear weapons program and anti-war activities. Mostly our films are events based (ie. reactive) shorts but we aim to produce more indepth issue based films. Recently we have been working on a retrospective of the last seven years of anti-GM campaigning but have experienced major difficulties after having equipement stolen. The theft has upset our plans and resulted in a six month period with no new content produced.